Facebook Posts With Images Receive More Organic Clicks
A study has revealed that Facebook posts with images got the highest click-through rates and organic results. Paid ads with images attracted the highest engagement, compared to other updates such as...
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Google Free Zone: A Brand New Way to Bring the Internet to the Masses
Taking cue from Facebook Zero, Google has launched a brand new way for users to browse the internet free of charge.Introducing Free Zone: A service that allows users access to Google Search, Gmail, and...
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#AskBG – A lesson on how NOT to do social reputation management
Social media for companies is not just about sharing the latest cat video, it’s about providing a solid customer service base for customers who want to communicate to you outside of the office and...
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Corporate trolls – A look at how one company is tearing up the consumer rulebook
With social media being on everyone’s radar, it’s unsurprising to see some of the world’s top companies creating accounts to interact with their customers on a multi-platform level.There are companies...
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The mystery of the Facebook giraffe riddle
Social Media trends come and go but there is one current trend that is turning everyone’s Facebook profile pictures into long-necked, loveable creatures. Why giraffes, you ask? Well it’s the forfeit...
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Google Releases Its Zeitgeist for 2013 Searches
Just like previous years, Google are looking back at the top searches of the year just passed. Back in 2012, Google’s Zeitgeist was an amalgam of celebrity deaths, natural disasters, and top grossing...
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SEO Predictions for 2014
Like the year before it, 2013 (and Google) kept us on our toes with its many changes to search and SEO strategies. The evolution towards providing results more attuned to users’ intent and benefit is...
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4 of the Best Advertising Campaigns for the 2014 World Cup
Time certainly does fly. In less than a week, we will be watching the final match of the 2014 World Cup unfold before our eyes. Since its inaugural tournament in 1930, the World Cup has become one of...
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Pinterest Becomes a Native Advertising Goldmine for Brands and Businesses
What used to be a website meant for just viewing and bookmarking pretty pictures is quickly becoming one of the most promising marketing and advertising platforms on the Internet. Pinterest’s number of...
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Driving Sales This Holiday Season: Advice from Twitter
Twitter has released consumer insights and recommendations for businesses looking to capitalise on the social network’s sales potential this holiday season.Image Credit: Bernard Goldbach CC BY 2.0The...
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